Elevate your marketing with dynamic customer experiences

Cross-channel marketing automation platform

Cross-channel experience

Dotdigital simplifies personalized cross-channel marketing by providing an intelligent program builder that automates the entire customer journey across various communication channels, including email, SMS, social media, and messenger. With this powerful tool at your disposal, there is no reason why you can't create an exceptional customer experience that is sure to convert time and time again.

Detailed Customer Profiles

Dotdigital offers you the opportunity to gain a deep understanding of your customers and their distinct characteristics and preferences. By utilizing the Single Customer View, you can access real-time insights, such as zero-party data and purchase intent, through the activity timeline. With this valuable information at your fingertips, you can build trust with your customers and inspire their loyalty by delivering a truly unforgettable customer experience that is tailored to their needs and desires.

Dynamic Segmentation

Refine your segmentation strategy before sending out your marketing messages, ensuring maximum effectiveness. Additionally, the range of customer and persona dashboards actively identify valuable intent-driven segments that are either ready to convert or in need of nurturing. This proactive approach enables you to connect with your target audience in a more personalized and meaningful way, increasing the likelihood of conversions and building stronger customer relationships.

AI Marketing

Hyper-personalize your marketing efforts and create experiences that your customers simply can't ignore with the power of AI. With predictive analytics and AI-powered product recommendations, you can instantly connect your customers to the right products and content that match their unique preferences and needs. Our affinity scoring system ensures that you only showcase the most relevant products to your customers, increasing the likelihood of conversions and maximizing your ROI. By leveraging the capabilities of AI, you can revolutionize your marketing approach and deliver exceptional customer experiences that are both personalized and impactful.

Microsoft Dynamics Integration

Dotdigital integrates smoothly with Microsoft Dynamics, offering businesses a powerful marketing automation solution. This seamless integration synchronizes customer data, enables personalized campaigns, and streamlines lead management. It enhances marketing processes, improves customer engagement, and drives business growth.

What can you do with Dotdigital?

Unify data

With all the power of a customer data platform (CDP), Dotdigital unites customer data from across data sources.

Segmentation

Segment your contacts using email activity, website behavior, and other data. Target specific groups with the right content.

Personalisation

Personalize messages using contact data and promote content based on contact score, behaviors, and preferences.

Automation

Trigger email, SMS, and push notifications at key points in the customer journey; enhance with live chat and social ads.

Reporting

See what campaign success looks like, then replicate across campaigns and programs to supercharge your results.

Get in Touch

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